Believe that great businesses are built by listening carefully, iterating constantly, and delivering value consistently.

Use technology to increase efficiency, scale, and access for more people.

Be open to learning and improvement, even when you are already successful.

Value persistence and resilience; setbacks are part of building something lasting.

Continuously innovate and reinvent the business to stay ahead of disruption.

Think long term, even while making short-term decisions that strengthen the company’s future.